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Gruesome conversion killers: 15 common causes of conversion death

Here are the highlights of the slides we presented at an excellent UK conference called Think Visibility:

  • A list of 15 categories of conversion killers. (You should identify which of them are killing your conversions, and then eliminate them.)
  • How to implement a brave guarantee without taking any risk. (See the process map on slide 59.)
  • Six strategies for affiliates whose merchants have terrible sites. (See slide 63.)

If you’ve ever wanted to see us do a presentation in person, you’ll have some chances this year. Full details are on our “Speaking” page.

If you’re nearby, come and say hello!

So, how can we help you?

How-to guides

How-to Guides

Our selection of easy reading will familiarize you with important tools and topics.

To explore these helpful resources, click here.


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